Skip to main content
Tictrac has joined Dialogue Health Technologies Inc through successful acquisition. By joining Dialogue, Tictrac will contribute to the continuum of care that covers wellness and prevention through to diagnosis and treatment.
Book your demo

Experience how to engage people with their wellness, inform your organization with insight, and enable healthier outcomes


Health management, turning good intentions into risk improvement

Understanding the potentially devastating implications of poor health management during the pandemic has served as something of a wake-up call, according to a Public Health survey

It found that 80% of adults are motivated to get healthier in 2021, with seven in 10 saying this desire to change is fuelled by Covid-19.


This drive for health improvement is great news, both for these individuals but also for society more broadly, but it’s well known that even the very best of intentions can evaporate pretty quickly. Living through a pandemic may prove to be a bigger motivator than a New Year’s resolution but finding ways to keep motivation levels high is key to making individuals’ good intentions stick and driving real and long-term improvements in health risk.


How to improve health and wellness


As we’re all motivated by our own unique set of things and are also likely to approach any health management programs from very different starting points, a ‘one-size fits all’ approach is destined to fall very flat.


Instead, variety is essential. Mixing up the content that’s available, but also how it’s delivered will help to engage as many people as possible with a health improvement program.

health improvement

Setting achievble health goals


Alongside ensuring there’s something for everyone, setting personalized and achievable targets is another key part of driving long-lasting change and improvement in health risk.


Expecting someone to switch from a sedentary lifestyle to one where they clock up 10,000 plus steps a day is unrealistic and likely to mean they remain resolutely on the sofa. Making the goals achievable will give them the boost they need to stick with the program, turning the steps they take into a lifestyle change that has massive benefits for their health.


Supporting health improvement


Just as a successful health management program needs to be personalized and contain achievable steps and goals, it can also benefit from a bit of behavioral science.


Nudge theory, which uses prompts to help people make lasting changes to their behavior, is a good example of this. Sending someone a reminder to drink water, take a break from their screen, or clock up some steps is easy through health and wellbeing apps and can quickly turn from a regular notification on a smartphone to an individual’s lifestyle habit.


Rewarding health improvement is another great way to cement healthy habits. Everyone likes to know they’ve done good and health and wellbeing apps use everything from virtual badges to leader boards to applaud the achievers.

health risk

Driving long-lasting improvement in health risk


Understanding exactly what drives people to make lasting changes to their health risk is key to the success of any program. At Tictrac, we’ve invested heavily in understanding what motivates people to make the lasting lifestyle changes that matter. As a result, after years of research, we’ve developed our HEAL behavioral change methodology. This is built upon four simple and intentional principles (Healthier, over healthy. Effort, over ability. Action, over outcomes. Lifestyle, over routines.), which underpin our health and wellness platform and make it a place where meaningful change happens.


Health risk benefits for all


Its ability to create change and improve risk makes health and wellness of huge interest to insurers, especially at a time when so many people are motivated to get healthier. But, to deliver real, lasting benefits to these individuals and insurers, these health and wellness programs must be able to transform good intentions into lifestyle changes that stick.


Find out how our Health Engagement Platform can drive uptake of wellness services, improve customer engagement and retention and give you a competitive edge.

Sign up to our newsletter

Get the month’s best stories from wellness, HR, insurance, benefits, tech and beyond, straight to your inbox. Specially curated for wellness heroes.

Related articles


Mental health support is a top retention factor for employers – here’s how insurers can help


Customer data is crucial to understanding the journey, but how can insurers make sure it’s meaningful?

Book your demo

Enter your details, and we’ll be in touch to arrange a demo

Browser not supported

Unfortunately, we no longer support Internet Explorer, some elements of the website may be displayed incorrectly, to avoid problems, we suggest using a modern browser.

We offer content specific to your location: the United Kingdom

Achieving total employee wellbeing

Ultimate Guide

Learn how to better support your employees through a prevention led approach to health